STOP CHASING RFPs
CREATE OPPORTUNITIES
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RELATIONSHIPS WIN
It’s no secret: to win government contracts, you need to be known and trusted long before the RFP is published. But building trusted relationships takes time and resources most businesses don’t have.
Enter Augur, the only platform intentionally built to help businesses strategically build trusted relationships with government buyers, efficiently and at scale.
Augur is how you earn your spot on the "shortlist" before the RFP drops.
ONE PLATFORM
COMPLETE SUPPORT FOR PUBLIC SECTOR BUSINESS DEVELOPMENT
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HIGH-PRECISION ACCOUNT TARGETING
AUGUR's targeting capabilities are second to none. Find in-market accounts with filters that cover the full spectrum of government services.
- Geographic features (region, state, metro, etc...)
- Agency attributes (spend, departments, employees, etc...)
- Community profiles (demographics, hazard risk, etc...)
- Physical characteristics (assets managed, housing stock, etc...)
- Education specific filters (spend per pupil, performance, revenue source, etc...)
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INSIDER INSIGHTS
Augur's proprietary AI knowledge base delivers market intelligence previously accessible only through expensive contracts with lobbyists. Built on a foundation of strategic plans, policy statements, survey responses and one-on-one conversations with government buyers, it's like having an in-house lobbyist on an intern's salary.
- Fine-tuned to identify policies and regulations that will impact government purchasing
- Access to proprietary survey responses and conversations with government employees
AUTHENTIC CONNECTIONS
Attending industry events is a key ingredient of public sector marketing. In a space where "wining and dining" prospects isn’t an option, events offer the rare chance for genuine, face-to-face conversations with potential buyers. But with thousands of events each year, choosing the right ones can be daunting.
Augur takes the guesswork out of event marketing, showing you exactly which events your prospects will attend. Stop wasting hours on research and send your team into the field with complete confidence in your ROI.
OMNICHANNEL MARKETING
Winning in GovCon takes more than cold outreach. To earn a spot on the shortlist before the RFP drops, prospects must know you, trust your expertise, and undersand how your solution aligns with their priorities. Gaining that level of visibility takes a deliberate, well-orchestrated approach across multiple channels.
- Contact lists for email marketing
- Industry event planning
- Targeted digital ad campaigns
- Webinar and speaking opportunities
- Partnership strategies
- And more...
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